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There has never been a better time to become a freelancer.
Back in April 2021, the number of individuals in the UK seeking jobseekers’ allowance or universal credit due to the COVID-19 pandemic surpassed 2.6 million people.
During this time, many people chose to become self-employed freelancers, as they saw it as a lucrative alternative to the widespread instability of the job market.
The benefits of remote freelance work, which include increased earning potential, the opportunity to be your own boss, and the freedom to choose which clients you do and don’t work with, make ditching your 9 to 5 and getting a freelance job aa compelling idea.
In this article, we’ll dive into the world of freelance work and uncover the best jobs for freelancers, the most valuable skills you need to succeed, and the best countries in the world for freelancers to live and work in.
Based on average hourly wages, the number of freelancers currently in the market, and the average monthly search volume for each role, our research has uncovered the best jobs for freelancers in 2023.
Here is our list:
Copywriting is a creative role that requires you to write clear, engaging material to serve a variety of purposes and audiences, from advertisements to website sales funnels.
This position requires the following abilities:
Excellent writing skills
An understanding of your target audience’s needs
Creativity
Copywriters can earn $29.75 per hour on average, making this profession one of the most profitable — albeit competitive — freelance remote jobs.
Here are some steps you’ll need to take if you want to pursue a freelance copywriter career:
Build a portfolio
Network with professionals in your field
Pitch to clients
Create a website
Develop your skills through online courses and training
Join freelance job sites to find work opportunities
Digital marketing involves promoting products or services through digital channels, such as social media platforms or Google Search.
These days, everyone seems to be either on the hunt for a savvy digital marketer or looking to get into the business themselves.
There’s a good reason for that.
The average salary for a digital marketer is $64,000 a year — and the work is 100% remote.
You’ll need to have the following core skills to be considered for a digital marketing position:
A strong understanding of search engine optimization (SEO)
The ability to write engaging copy on different platforms
Experience using Google Analytics
An understanding of social media algorithms
Some ways to develop these skills include the following:
Investing in an online marketing course
Subscribing to a digital marketing newsletter to stay up to date on the latest trends
Practicing on your own website or product
If you’re a strong coder, a fast learner, and have an eye for design, getting a freelance job as a web developer could be an excellent option for you.
Web developers are responsible for building and maintaining websites. On average, they make $37 per hour.
To become a web developer, you’ll need the following:
Proficiency in programming languages, such as HTML, CSS, and JavaScript
Experience using content management systems (CMSs)
The ability to solve complex problems in a short time frame
There are several ways you can develop your web developer skills to help you land a freelance job. These include the following:
Furthering your knowledge through YouTube videos or online webinars
Volunteering to help with web development projects for small businesses or nonprofits
Joining the Facebook or Discord networks of other web developers
An SEO manager is in charge of optimizing websites to improve their clients’ rankings on search engines like Google, Bing, and Yahoo.
Nowadays, businesses understand the importance of being recognized in search engines and are willing to pay for a professional who knows what they’re doing. In the US, SEO managers can make between an impressive $64 to $150 per hour.
The responsibilities of an SEO manager include the following:
Conducting keyword research
Undergoing competitor analysis
Monitoring search engine algorithms
Analyzing website traffic and user behavior
To develop your skills and get a high-paying freelance job as an SEO manager, you can:
Get hands-on experience through intern work
Price your services at a lower rate until you have proof that you can rank a website
Achieve an SEO certification
An online course creator designs, develops, and delivers online courses on a variety of topics, such as academic subjects, professional development, and personal growth.
The average pay rate for a freelance course creator is $28 per hour. However, this amount can be significantly more, depending on the course’s topic and quality.
Creating successful online courses requires a range of skills, including the following:
The ability to synthesize complex information into simple terms
Strong research skills
Experience using camera, sound, and editing equipment
Here are some tips for how to get started:
Engage with potential students and find out how they enjoy being taught
Create a mock course, give it to a friend, and ask for feedback
A virtual event planner helps organize and execute events that take place online or in a virtual environment.
Just like a traditional event planner, a virtual event planner is tasked with every aspect of the online event, including communicating with attendees and vendors, organizing payment options, and managing logistics.
On average, virtual event planners make $49,470 per year from the comfort of their own homes. Depending on how many clients they’re able to secure, this salary can be higher.
Here are the top three skills you’ll need to stand out from the competition in this profession:
Organizational and motivational abilities
Strong multitasking skills
The ability to cope well under stress
To increase your chances of getting a stable virtual event planner job, try the following:
Focus on building a portfolio that showcases your unique style of work
Attend other virtual events, and use them to determine what you can improve
Use your creativity to keep event-goers interested during the entire event
If you have experience working as a video editor or know how to cut together short-form content, like Instagram reels, then looking for a video editor role is the way to go.
The flexibility of this role allows you to work in a variety of industries, such as film and advertising. On average, a freelance video editor working in film receives $38.94 per hour.
Some skills that every aspiring freelance video editor needs to have include the following:
Expertise in using editing software, like Adobe Premiere and After Effects
The ability to interpret written feedback and implement it visually
You can find a freelance video editing job by:
Advertising your services on social media and freelance job boards
Offering discounts or specials for first-time customers
Connecting with industry professionals to see if they have any work available
A UX designer ensures a customer’s interaction with a company’s online presence is as good as possible. They focus on creative, intuitive, user-friendly interfaces that provide a positive experience for the user.
In 2023, it was estimated that UX designers make up to $116,654 a year.
Here are some skills that UX designers should master before applying for a freelance job in the profession:
The ability to create wireframes, prototypes, visuals, and test designs
The ability to conduct user research to understand users’ needs, behaviors, and preferences
Improve your skills and secure a freelance job in UX by:
Thoroughly researching your target audience in a specific niche
Advancing your skills by attending UX designer lectures or classes
A customer service representative handles various customer inquiries and complaints via phone calls, partakes in live chats with potential customers, and ensures the onboarding process is as simple as possible.
On average, a customer service representative makes AU$63,575 yearly in Australia, and about $17.26 per hour in the US.
A customer service representative’s responsibilities include the following:
Managing communication from multiple departments and taking orders from different managers
Keeping accurate records of customer transfer actions, complaints, and resolutions
A social media content creator is responsible for creating engaging and informative content for social media platforms such as Facebook, Instagram, and Twitter.
A typical yearly salary for a social media content creator is $61,988.
If you want to get a freelance job as a social media content creator:
Create and post engaging and informative images, videos, blog posts, and graphics for your own site or offer your services to a nonprofit
Regularly conduct research on the latest trends circling social media sites, including LinkedIn and Instagram
Landing a freelance social media content creator job gives you the flexibility of working remotely and allows you to express yourself.
Here’s some inspiration on how you can showcase your skills for different social media creator positions:
Use eye-catching visuals (that you shot yourself)
Create unique content with fresh ideas
Experiment with different formats
The most lucrative freelancer jobs in the UK and US are listed in the table below from best to worst, based on our analysis of 23 jobs in the healthcare, fintech, technology, marketing & advertising, and logistics industries.
The great thing about freelance jobs is that many don’t necessarily require a degree. If you have skills and are willing to continually learn and grow, you can make a lot of money as a freelancer.
Even if you’re simply looking for an easy job you can do as a ‘side hustle’ to bring in some extra cash, you don’t have to be an expert to be qualified.
Several remote freelance jobs don’t require a degree. These include:
Virtual assistant
Content marketer
Data entry technician
Fitness instructor
Graphic designer
The more experience and natural talent you have, the easier it will be for you to work efficiently and attract new clients. Therefore, it’s a good idea to pick a job that correlates with your current skills.
For example, if you’re a strong writer, copywriting might be the best freelance job for you. If you have design skills, you might excel as a graphic designer. And if you’re a people person with strong organizational skills, an event planner might be the perfect freelance career path for you.
Getting hired as a freelancer can be difficult if you don’t know how to make yourself stand out.
Here are some tips on how to do this:
Customize your pitch and cover letter
Highlight your unique skills and experience
Provide hard proof of results through case studies, a portfolio, or past-client references
Offer a quality guarantee
Be responsive
Many people wonder if they can start freelancing jobs without any prior experience.
The answer is yes!
But it may require taking a pay cut at first to build your experience and establish a reputation within your niche.
Follow these steps to get started as a freelancer:
Determine your skills and service: Consider your past work experience, hobbies, and interests, and think about the skills you have developed in those areas.
Choose a niche audience: Choose a specific audience that you want to target with your work or a specific industry that you want to break into.
Research market trends: Conduct thorough research into what products and services are already out there in your chosen niche, and make a list of the top players.
Build a strong portfolio: Prioritize building a strong portfolio that showcases your abilities on a variety of projects that target different audiences.
Use freelance platforms: Regularly check job platforms, such as LinkedIn, to see if there are any new job openings.
Start with clients you already know: Ask your friends and family if they need your services or know anyone who does.
Follow up: Send a follow-up email after meeting with a potential employer or client to help ensure their satisfaction with you and help you build a long-term relationship with them.
Communicate professionally: Always use professional grammar, full sentences, and well-thought-out paragraphs to communicate.
Make a good first impression: Prove you’re responsive and deliver high-quality work by ensuring your first submitted piece of work is outstanding.
After analyzing popular freelancer platforms, like Upwork, Fiverr, TaskRabbit, and PeoplePerHour, we found the following skills to be highly sought after in 2023:
Consulting
Administrating
Bookkeeping
Photography and videography
Web app development
Graphic design
Data analytics
Translating
Social media management
Now, more than ever, businesses are seeking to interact with their customers in new, innovative ways, and freelancers with these skill sets are helping them manage this transition.
Freelancers with data analytics skills are sought after by growth-focused businesses in every sector to help make better-informed strategic decisions, improve productivity, and achieve overarching business goals.
Translating is another valuable skill in the digital age, supporting global communication and collaboration between business partners that are culturally different and geographically separated.
Bookkeeping and administration are highly valuable skills to any employer, small or large, as they are integral elements of a business’s day-to-day operations.
Not only is a strong, stable internet connection crucial for successful remote work, but freelancers should also consider how much they’ll be paid, the level of demand for the services they offer, and the country’s economic stability when choosing a location to work from.
Because of this, we based our ranking of the best countries for freelancers to work remotely on the average broadband speed, the average freelance salary, the competitiveness of the market, and the rate of inflation.
According to our analysis, the best country for freelancers to work from is the US, in part due to the fact that it has one of the average fastest broadband speeds. There are currently an estimated 73.3 million freelancers country-wide, and this number is predicted to reach 90.1 million by 2028.
Learn more about employment in the US with Remote’s Country Explorer.
In second place is Germany. In 2022, there were 1.47 million people working as freelancers in the country. On average, for positions like graphic designers, UX designers, and web developers, freelancers earn between $49,090 and $78,872 yearly.
Learn more about employment in Germany with Remote’s Country Explorer.
In Switzerland, the third best country for freelancers, the broadband internet speed averages 229.96 megabits per second, which is the fastest internet connection in our list. Freelancers also have the potential to earn the most money living in this destination, with the average freelancer receiving a salary of $76,171 per year.
Learn more about employment in Switzerland with Remote’s Country Explorer.
Employers should consider what they can do to provide a positive experience for self-employed people and build a healthy reputation as a freelance employer of choice so that they can access top talent in an increasingly competitive market.
Some ways a company might do this include:
Always paying freelance contractors a fair rate for their work on-time
Putting processes in place to streamline communication and collaboration with your internal teams
Maintaining a respectful, professional working relationship
Offering supportive, constructive feedback to help advance their skills growth
Remote makes managing international freelancing simple for both self-employed people and businesses so that companies across the world can scale their teams smoothly and efficiently with the best talent.
You can hire, onboard, manage, and pay contractors with Remote in over 100 currencies all over the world.
Thanks to the growing popularity of remote work policies, freelancers and self-employed people can now work from almost anywhere in the world without losing access to desirable salaries or the career opportunities that matter most to them.
It’s time to get out there and get the freelance job of your dreams! Get started with Remote today.
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